Go Labs is an OpenAI Select Partner. We match each workflow to the right model, not just the newest one. Read the announcement →
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Go Labs is an OpenAI Select Partner. We match each workflow to the right model, not just the newest one. Read the announcement →
AI Foundations · Client story
I thought I knew how to use ChatGPT pretty well before working with Marc, but I had no idea how much more I could be getting out of it.
Marc didn't just show me a bunch of cool AI tricks. He took the time to understand my business.
I thought I knew how to use ChatGPT pretty well before working with Marc, but I had no idea how much more I could be getting out of it. Marc helped me completely rethink how I use AI in my business. He set up my project structure and custom instructions so ChatGPT understands my brand, voice, frameworks and the way I actually work, and he taught me how to use it much more strategically instead of just having endless conversations and losing great ideas along the way.
What I especially appreciated was that Marc didn't just show me a bunch of cool AI tricks. He took the time to understand my business and helped me create a system for organizing and developing my content, intellectual property, programs and ideas in a way that I can actually use going forward. I already feel like I'm spending less time reinventing things and getting much better output.
If you use ChatGPT regularly for your business but suspect you're only scratching the surface of what it can do, Marc can show you what you're missing. I walked away with both a much better system and a much better understanding of how to use it.
Real workflows from real engagements. Diagrams drawn from the actual systems.
A company that's hiring is a company that needs a recruiter. We've built this workflow for several recruiting firms. It uses AI to replicate what a recruiter does by hand: it finds companies that are actively hiring for the roles each firm fills, reads each job post for the clues a person would look for, and makes the judgment calls that used to need a human. Then it gathers contact details for the people who make hiring decisions and adds them straight into the firm's CRM. Recruiters stop combing job boards and copying contacts into spreadsheets, and start each week with a list of companies that need them right now.
A software company's SOC 2 audit prep meant manually checking compliance dashboards and chasing remediation every week. Now an agent scans the compliance platform and codebase daily and files fully contextualized tickets. Once a human approves, it reads the remediation documentation for each item and ships the right fix as a pull request for review.
An advertising technology firm's accounting prep meant downloading a file, reshaping it in Excel, sending it to a colleague for review, applying their changes, and rebuilding it in the format accounting needed. Now the whole process is managed in Slack from end to end. The team kicks it off there, reviews and approves the result there, and accounting gets a finished sheet ready to act on.
What takes your team two days runs in ten minutes.
Not for lack of interest, but for lack of time and people. Think a prospecting workflow that researches and qualifies leads for you.
Expense reports, spreadsheet updates, retyping data between systems.
Not sure which one is yours? That's what the Discovery Sprint is for.
We don't deliver a strategy deck and walk away. We build the thing, deploy it, and make sure it works. Then we stay on. Most clients don't stop at one: the first project proves the model, then we work down the roadmap together.
We work in the gap most businesses are stuck in: a workflow that clearly needs automating, and off-the-shelf software that doesn't exist or misses the mark. When an existing tool solves your problem, we'll tell you to buy it. The rest is where we build.
OUTPUT: SCOPE + FIXED PRICESenior architecture from day one, development under close supervision, weekly visibility. Small, purpose-built systems tailored to your workflow: quick to deploy and easy to improve as the AI landscape shifts.
OUTPUT: A WORKING AUTOMATION, DOCUMENTEDWe host, monitor, patch, and improve what we shipped. Models change monthly; keeping up is our job, not yours.
OUTPUT: A SYSTEM THAT KEEPS GETTING BETTERGo Labs is led by Marc Golub, who co-founded an ad tech company, grew it to eight figures in annual revenue, and ran the business as well as the technology: engineering teams, finance, operations, and everything in between.
That's why we approach AI the way an operator does, not a technologist. We don't automate for the sake of automating or chase the latest tool because it's new. We start with how your business runs, find where AI actually saves time or money, and build only what makes sense. If an off-the-shelf product solves your problem, we'll tell you to buy it.
Every engagement gets senior-level thinking from day one, not a junior associate learning on your dime.